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Get started for as low as $30/month and get the all-new WHOOP 4.0 for free, plus instant access to the latest app updates, coaching features, community, and more.

What’s Included


The latest hardware, along with our most durable and comfortable SuperKnit band — both free with a membership.


Unlimited access to data, coaching, regular product launches and updates — all delivered right to your device.


A global network of members with similar goals, activities, or lifestyles to help you stay motivated and inspired.

What’s Included

The WHOOP 4.0 is free with any membership option. Membership unlocks access to our app for less than $1/day.


Our most advanced heart rate monitor optimized for accuracy, designed for 24/7 wearability and comfort.


Unlimited access to your recovery, strain, and sleep data with built-in AI coaching features to help guide you.

Progress Assessments

Get weekly and monthly reports on your health and fitness trends with insight into how your behaviors impact performance.

Become a WHOOP Pro Member

Become a WHOOP Pro member and unlock more ways to wear your WHOOP. The first membership of its kind, WHOOP Pro members get the latest WHOOP gear first — and for free — all for only $12/mo. As a member you get:

Complimentary Items

Select one item every 3 months and get it free — from WHOOP Body to new bands.


Free shipping and 20% off are yours to enjoy every day on every item in the WHOOP store.


Sought-after color drops, new releases, and member-exclusive designs are yours first.


Get the WHOOP Strap 4.0 free when you join. Membership includes access to the WHOOP app which gives personalized recovery, strain, and sleep insights in addition to built-in coaching features and reports. Choose from monthly or annual plans.


The WHOOP app is constantly evolving, just like you. With a monthly membership you get the latest analytics and newest features delivered straight to your mobile app, so can take advantage of the smartest technology available.

How long is my initial subscription?

There are three options you can choose from for a subscription length between 6 months, 12 months, and 18 months. After your initial subscription is up you have the ability to extend for any of those options or continue on a month-to-month basis.

What is included in my monthly membership cost?

You get the WHOOP 4.0 for free and your monthly membership cost gives you access to the WHOOP App. The monthly payment goes towards the personalized data insights WHOOP provides in addition to weekly, monthly, and annual performance reports. And we continually add new features and functionality into the app to enhance your experience without the need of buying new hardware.

Can I buy my WHOOP strap outright?

You can’t buy a WHOOP Strap outright because it comes free with a subscription.

Can I lower my monthly payment cost?

You can lower your monthly payment cost when selecting the 12 and 18 month subscription options which bring the monthly cost down to $25 and $20 respectively.

Can I get credit for referring someone to WHOOP?

Yes you can. We have a referral program available within our app. For every person you refer you can earn a free month of membership on WHOOP.

How does give WHOOP as a gift work?

When you buy a 6, 12 or 18-month membership for a friend, you’ll pay for the entire period upfront. After that period ends, the giftee will be responsible for payment. As part of the promo, you’ll also get a free month of membership added to the last day of your current membership term.