PARIS SAINT-GERMAIN AND WHOOP ANNOUNCE A MULTI-YEAR HEALTH AND PERFORMANCE PARTNERSHIP

A global collaboration bringing advanced performance science to one of the world’s most followed football clubs

PARIS & BOSTON – April 2, 2026 – Paris Saint-Germain and WHOOP today announced a multi-year partnership running through 2029, naming WHOOP a Premium Partner of the Club’s men’s and women’s teams and its Official Health & Fitness Wearable.

This partnership is built on a shared commitment to performance, innovation, and health. Paris Saint-Germain players will have access to WHOOP advanced wearable technology, delivering continuous health insights into key physiological metrics including heart rate, heart rate variability (HRV), sleep, strain, and stress. These insights translate into personalized recommendations designed to help optimizing training, recovery, and overall performance.

Beyond the pitch, this partnership reflects a shared ambition: to redefine the standards of elite sport by placing athlete health at the center of performance decisions. By combining the technological expertise of WHOOP with Paris Saint-Germain’s sporting excellence, the collaboration aims to further evolve approaches to physical preparation.

This partnership will also engage Rouge & Bleu supporters throughout the season. It will extend across several Paris Saint-Germain initiatives designed to connect with fans in France and internationally, including the PSG Run and ICP – La Maison activations around the world, bringing supporters closer to this new chapter.

WHOOP branding will debut at the Club’s next Ligue 1 fixture at Parc des Princes, with visibility across LED boards, 3D corner signage, and digital matchday platforms.

By joining forces through 2029, Paris Saint-Germain and WHOOP reaffirm their commitment to remaining at the forefront of sports innovation, developing tools and approaches that place data, science, and wellness at the service of excellence.

“Innovation is at the heart of Paris Saint-Germain’s project. With WHOOP, we are taking a new step forward by enabling athletes to better understand and enhance their physical condition through leading technology. This partnership reflects our ambition to make performance more accessible, while helping everyone take better care of their well-being and recovery.” Richard Heaselgrave, Chief Revenue Officer, Paris Saint-Germain

“Paris Saint-Germain is one of the most influential brands in the world - not just in sport, but across global culture. Partnering with PSG puts WHOOP at the center of that influence, reaching new audiences while aligning with a club that sets the standard for excellence. Together, we are redefining performance - giving athletes and fans the tools to understand their bodies, train smarter, recover better, and perform at their absolute peak” Brian Curtin, VP of Global Marketing at WHOOP

About Paris Saint-Germain

Founded in 1970 and crowned UEFA Champions League winners for the first time in 2025, Paris Saint-Germain (PSG) is France's most successful sports Club and a leading force on the European stage. Under Qatar Sports Investments (QSI) ownership since 2011, PSG has grown into a multi-sport institution, excelling in men’s and women’s football, handball, judo, and Esports. In 2022, U.S.-based Arctos Partners invested in the Club to support its long-term growth strategy.  

 With a global fan base exceeding 500 million and a combined social media following of over 240 million across social media, PSG has become a cultural icon, sitting at the intersection of sport, fashion, and entertainment. Collaborations with global brands like Jordan have solidified its status as a globally recognized lifestyle brand. In 2024, the Club inaugurated the Paris Saint-Germain Campus located in Poissy, France, a state-of-the-art facility that sets new standards for athlete development and performance. As The Club of the New Generation, Paris Saint-Germain blends athletic excellence, cultural influence, and social impact to shape the future of sport and society. 

About WHOOP

WHOOP delivers a wearable membership to help people live healthier, longer lives and unlock extraordinary potential. Through a powerful 24/7 wearable with a 14-day battery life, WHOOP provides intelligent health guidance across sleep, recovery, strain, fitness, and longevity. The health platform includes an FDA-cleared ECG, a Healthspan longevity feature, Blood Pressure Insights, and Advanced Labs blood biomarker analysis. Research shows that people who wear WHOOP daily log more than 90 additional minutes of exercise per week, get over two extra hours of sleep, and have 10% higher heart rate variability.

Trusted by millions of members worldwide including athletes, global leaders, military operators, executives, and artists, WHOOP has become a modern symbol of disciplined, intentional living. WHOOP was founded in 2012 and is headquartered in Boston. The company has raised more than $9400 million in venture capital, ships to 56 countries, and operates in six languages. To learn more or start a one-month free trial, visit whoop.com and connect with WHOOP on Instagram, X, Facebook, LinkedIn, and YouTube.